Bachelor of Arts in Public Relations
Maryann Pearson, Ed.D., Program Director
California Baptist University’s Public Relations major seeks to develop students' skills in professional-level public relations work including social media direction, media relations, event planning, campaigns for non-profits and businesses, and public relations writing.
The Public Relations major also develops students’ skills in professional-level research and investigation, interviewing and reporting, explanatory and analytical writing, editing, layout and design, and media law and ethics, in accordance with nationally accepted journalism standards.
Poised for Success
After graduation, CBU public relations students are prepared to enter a diverse range of occupations, including:
- Public/Media Relations
- Journalism Research & Writing
- News Reporting, Editing & Design
- Broadcasting
- Social Media
- Magazine, Speech or Script Writing
- Retail or Industrial Sales and Marketing
- Brand Management
- Advertising
- Consumer Advocate
- Sales and Marketing
- Non-Profit work
The links below show the growing job market in the field of Public Relations.
Finish What You Started
If you’re ready to reach your professional and personal goals, the B.A. in public relations degree-completion program is ready to help. Attend the next information session to learn more about the B.A. in public relations major.
- 24 transferrable units preferred
- Minimum GPA of 2.0
- Speak with an Admissions Counselor to discuss options at 951.343.3900 or cbuonline@calbaptist.edu
- Approximately 49 units to graduate depending on transferred units
- Costs vary depending on the number of units transferred
- Per unit cost is $479
- Financial assistance is available
- The first step is to fill-out the FAFSA at www.fafsa.ed.gov
- CBU’s FAFSA School Code: 001125
Program Requirements
Bachelor of Arts in Public Relations Major Program (49 units)
Financial Aid Assistance Scenarios
Scenario 1 – Veteran’s Benefit Recipient
Full Time 9 units: fall, spring, summer
Veteran’s Benefits – Post 9/11 GI Bill &
CBU Yellow Ribbon Program
| $14,403 | Cost Estimate Per Year* (Tuition/Fees) |
| - $14,403 | GI Bill and Yellow Ribbon Benefits |
| $0 |
Scenario 2 – Tuition Reimbursement and Loan Recipient
Full Time 9 units: fall, spring, summer
Tuition Reimbursement and Loan Recipient
| $14,403 | Cost Estimate Per Year* (Tuition/Fees) |
|
|
|
| Financial Aid Assistance Options | |
| $2,500 | Employer Tuition Reimbursement** |
Scenario 3 – Loan Recipient
Full Time 9 units: fall, spring, summer
Stafford Loan Recipient-Subsidized and Unsubsidized
| $14,403 | Cost Estimate Per Year* (Tuition/Fees) |
|
|
|
| Financial Aid Assistance Options | |
| $14,403 | Subsidized & Unsubsidized Stafford Loan*** |
* tuition costs based on cost per unit
** must be eligible to qualify
*** based on eligibility (assumes graduate level)
Financial Aid Assistance Scenarios
Scenario 1 – Veteran’s Benefit Recipient
Full Time 6 units: fall, spring, summer
Veteran’s Benefits – Post 9/11 GI Bill &
CBU Yellow Ribbon Program
| $9,777 | Cost Estimate Per Year* (Tuition/Fees) |
| - $9,777 | GI Bill and Yellow Ribbon Benefits |
| $0 |
Scenario 2 – Scholarship and Loan Recipient
Full Time 6 units: fall, spring, summer
Scholarship and Loan Recipient
| $9,777 | Cost Estimate Per Year* (Tuition/Fees) |
|
|
|
| Financial Aid Assistance Options | |
| $2,500 | Disablity Scholarship** |
Scenario 3 – Loan Recipient
Full Time 6 units: fall, spring, summer
Stafford Loan Recipient-Subsidized and Unsubsidized
| $9,777 | Cost Estimate Per Year* (Tuition/Fees) |
|
|
|
| Financial Aid Assistance Options | |
| $9,777 | Subsidized & Unsubsidized Stafford Loan*** |
* tuition costs based on cost per unit
** must be eligible to qualify
*** based on eligibility (assumes graduate level)
Financial Aid Assistance Scenarios
Scenario 1 – Veteran’s Benefit Recipient
Full Time 12 units: fall, spring, summer
Veteran’s Benefits – Post 9/11 GI Bill &
CBU Yellow Ribbon Program
| $17,949 | Cost Estimate Per Year* (Tuition/Fees) |
| - $17,949 | GI Bill and Yellow Ribbon Benefits |
| $0 |
Scenario 2 – Grant and Loan Recipient
Full Time 12 units: fall, spring, summer
Pell, Cal Grant & Stafford Loan Recipient
| $17,949 | Cost Estimate Per Year* (Tuition/Fees) |
|
|
|
| Financial Aid Assistance Options | |
| $5,550 | Pell Grant (maximum estimate)** |
| $9,708 | Cal Grant A (maximum estimate)** |
| $5,500 | Stafford Loan*** |
Scenario 3 – Loan Recipient
Full Time 12 units: fall, spring, summer
Stafford Loan Recipient-Subsidized and Unsubsidized
| $17,949 | Cost Estimate Per Year* (Tuition/Fees) |
|
|
|
| Financial Aid Assistance Options | |
| $18,750 | Subsidized & Unsubsidized Stafford Loan*** |
* tuition costs based on cost per unit
** must be eligible to qualify
*** based on eligibility (assumes Independent Student, Junior grade level)
