Mary Ann Pearson

Mary Ann Pearson, Ed.D., APR

Associate Professor of Public Relations / Chair of Arts & Sciences / Program Director of Bachelor of Arts and Masters of Arts in Public Relations

Office Phone: (951) 343-3967
Email: mpearson@calbaptist.edu
Department: Arts & Sciences
Office Location: Tyler Plaza-OPS Offices
Office Hours: By Appointment


Degree Major Emphasis Institution Date
Ed.D. Educational Leadership La Sierra University 2010
M.S. Education California Baptist University 2003
B.A. Liberal Studies - English California Baptist University 1999
APR Certification through PRSA 2014

Additional Education

  • Multiple Subject Teaching Credential
  • Administrative Services Credential
  • Communications Course work in Journalism, Oral Communications, Public Relations
  • Reading Specialist Certificate
  • College Media Advisers Certification
  • APR Accreditation completed 2014

Classes Taught

Communications, Public Relations, Journalism and Education courses.

Including: PRL 505 History and Theory of Public Relations
PRL 515 Legal, Ethical and Social Foundations of Public Relations
PRL 520 Specialized Writing for Public Relations
PRL 540 New Media Strategies
PRL 570 Marketing and Communication Programs
PRL 567 Public Relations Management and Leadership
PRL 580 International Public Relations
PRL 597 Comprehensice Capstone
COM 113 Oral Communicatio
COM 300 Public Relations
COM 310 Forensic Workshop 
COM 425 Organizational Communication
COM 510 Communication Research 
COM 520 Strategic Communication and Leadership
COM 525 Media Effects
COM 555 Communication in the Digital Age
COM 560 Communication Ethics
JRN 170 Writing for Mass Media
JRN 220 Principles of Podcasting and Broadcsting
JRN 253 News Editing and Design
JRN 320 Media Ethics, Law and Copyright
JRN 349 Editing for Print and Online Media
JRN 350 Magazine Writing
JRN 420 Public Relations Campaigns and Strategies
JRN 371 Applied Journalism Production
EDU 515 Reading Across the Curriculum
EDU 535/536 Reading Diagnosis and Fieldwork
ENG 113, 123, 353





Academic Areas / Scholarly Interests

  • Social Media Direction
  • Communication with Millineals 
  • Educational  LeadershipResearch
  • Journalism/Writing Instruction
  • Mentoring and Internships
  • Literacy
  • Generational Research
  • Online Mentoring
  • Faculty Advising of Student Publications

Teaching Experience at Institutions Other than CBU

  • Numerous public relations and journalism training sessions and workshops
  • Fontana Christian School
  • Colton Joint Unified School District (Cooley Ranch Elementary School)
  • Tutoring at Innovative Intellects
  • Teaches Communication, Public Relations, Journalism, English courses online, hybrid and on-ground
  • Associated Collegiate Press
  • College Media Advisers
  • PRSA Workshops and Training
  • International Mentoring Association- Workshops and Training

Research, Presentations, and Publications

  • Numerous presentations and articles on building a successful program, mentoring and effective journalism educational experiences.
  • Pearson, M. “Online Mentoring” 7th Annual Mentoring Conference, University of New Mexico, Albuquerque, October, 2014
  • Pearson, M. “Build a Personal Brand” Riverside County fiscal and administrative managers, October, 2014
  • Pearson, M. “Social Media for Nonprofits” Community Connect at the Grove Church, Riverside, Ca. September, 2014
  • Pearson, M. and Hernandez, P. “Internship Program Year Two” Riverside Downtown Partnership, September, 2014
  • Pearson, M. “Nonprofit Use of Pinterest” United Way, Riverside, Ca. February, 201
  • Pearson, M., "Mentoring Millennial Students", International Mentoring Conference, Albuquerque, New Mexico, October, 2013
  • Hernandez, P. and Pearson, M. "Social Media Practices", Downtown Riverside Foundation, October, 2013
  • Ahumada, E. and Pearson, M. “Public Service, Personal Branding and Motivation,” Office of Aging, Riverside County, California December, 2013
  • Pearson, M. (2012). In J. Bucholz (Chair). Personal Branding, Paper presented at the American Scientific Association 67th annual meeting: Science, faith and the media: communicating beyond books.
  • Pearson, M. (2012) Presented at ACP Conference in Seattle, Wa., Internships and Mentoring
  • Pearson, M. (2011) Presented at ACP Conference in Hollywood, Ca. What do Employers Want?
  • Pearson, M. (2010) Presented at ACP Conference in Phoenix, Az.  Building an Effective Team of Student Journalists
  • Pearson, M. (2009) Presented at ACP Conference in San Diego, Ca. Tools to Make Student Journalism More Effective
  • Pearson, M. (2008) Presented at CMA Conference in New York, New York, Recruiting an Excellent Team
  • Pearson, M. (2007) Presented at ACP Conference in St. Louis, Mo., Easy, Breezy Journalism Lessons
  • Pearson, M. (2007) Presented at CBU Faculty Retreat, Social Media and Millineals
  • Pearson, M. (2006). Presented at College Media Conferences in New York, Recruiting, Training and Retaining a Publication Team
  • Walsworth Yearbook Camp
  • College Media Advisers Conference
  • Associated Collegiate Press Conferences
  • Presentations on Branding projects, Teaching Milineals and Blogging at California Baptist University Faculty Retreat
  • Published doctoral dissertation on Effective journalism education experiences.
  • Pursuit Magazine- A Student Produced Publication for CBU-Serverd as Faculty Adviser and Developer of the Inagural Team and Issue- 2010
  • Evoke Magazine- A Student Produced Publication for CBU/Online-Served as Faculty Adviser and Developer of the Inaugural Team and Issue-2014

Church Membership / Activities

Centerpoint Church, Colton, CA

Community Service / Involvement

Hispanic Family Literacy Program
Creative Writing Courses 
Tutoring-Community Based Tutoring Firm
Volunteer- Give Big Riverside Marketing Committee 2013-2014
Director PRSSA/PRSA Inland Empire 13-14
President Elect-PRSA Inland Empire 14-15
President PRSA Inland Empire 15-16
RDP and CBU Online Internship Program 2013-2015. Won Capella award from PRSAIE for Community Involvement in 2014

Personal Quote / Scripture / Philosophy of Education

Blessed is a man who perseveres under trial; for once he has been approved, he will receive the crown of life which the Lord has promised to those who love Him.
- James 1:12, NASB