Mary Ann Pearson

Mary Ann Pearson, Ed.D., APR

Associate Professor of Public Relations / Chair of Arts & Sciences / Program Director of Bachelor of Arts and Masters of Arts in Public Relations

Office Phone: (951) 343-3967
Email: mpearson@calbaptist.edu
Department: Arts & Sciences
Office Location: Tyler Plaza-OPS Offices
Office Hours: By Appointment


Degree Major Emphasis Institution Date
Ed.D. Educational Leadership La Sierra University 2010
M.S. Education California Baptist University 2003
B.A. Liberal Studies - English California Baptist University 1999
APR Certification through PRSA 2014

Additional Education

  • Multiple Subject Teaching Credential
  • Administrative Services Credential
  • Communications Course work in Journalism, Oral Communications, Public Relations
  • Reading Specialist Certificate
  • College Media Advisers Certification
  • APR Accreditation completed 2014

Classes Taught

Communications, Public Relations, Journalism and Education courses.

PRL 505 History and Theory of Public Relations
PRL 515 Legal, Ethical and Social Foundations of Public Relations
PRL 520 Specialized Writing for Public Relations
PRL 540 New Media Strategies
PRL 570 Marketing and Communication Programs
PRL 567 Public Relations Management and Leadership
PRL 580 International Public Relations
PRL 597 Capstone
COM 113 Oral Communication
COM 310 Forensic Workshop 
COM 425 Organizational Communication
COM 510 Communication Research 
COM 520 Strategic Communication and Leadership
COM 525 Media Effects
COM 555 Communication in the Digital Age
COM 560 Communication Ethics
COM 565 Communication Project
JRN 170 Writing for Mass Media
JRN 220 Principles of Podcasting and Broadcsting
JRN 253 News Editing and Design
JRN 320 Media Ethics, Law and Copyright
JRN 349 Editing for Print and Online Media
JRN 350 Magazine Writing
JRN 420 Public Relations Campaigns and Strategies
JRN 371 Applied Journalism Production
LDR 350 Communication Principles for Leaders
PRL 205 Historical and Theoretical Foundations of Public Relations
PRL 300 Public Relations
PRL 430 Principles of International PR
PRL 310 Issues and Crisis Management
PRL 320 Business Literacy for Public Relations Practioners
EDU 515 Reading Across the Curriculum
EDU 535/536 Reading Diagnosis and Fieldwork
ENG 113, 123, 353





Academic Areas / Scholarly Interests

  • Value of Internships and Volunteer Work Experience
  • Communication with Millineals 
  • Educational  Leadership Research
  • Mentoring
  • Literacy
  • Generational Research
  • Online Mentoring
  • Online Interpersonal Communication
  • Best Practices for Faculty Advisers of Student Publications
  • Journalism and Public Relations Writing

Teaching Experience at Institutions Other than CBU

  • Numerous public relations and journalism training sessions and workshops
  • Fontana Christian School
  • Colton Joint Unified School District (Cooley Ranch Elementary School)
  • Tutoring at Innovative Intellects
  • Teaches Communication, Public Relations, Journalism, English courses online, hybrid and on-ground
  • Associated Collegiate Press
  • College Media Advisers
  • PRSA Workshops and Training
  • International Mentoring Association- Workshops and Training

Research, Presentations, and Publications

  • Textbook Chapter review in 8/2016 for Public Relations Writing and Media Techniques, 8th Edition, by Wilcox & Reber completed by Mary Ann Pearson
  • Pearson, M. "Career Day Assembly presentation" Colton Joint Unified School District, March 2016
  • Pearson, M.(2015). Online Mentoring to Facilitate Internships, Peer Reviewed Conference submission, PRSA Educators Academy Conference, Atlanta, Georgia
  • Pearson, M. " Panel for Lean In book by Cheryl Sandberg" Colton Joint Unified School District Superintendent Jerry Almendarez's Book Club for high school students, Nov. 2015
  • Evoke Magazine- A Student Produced Publication for CBU/Online-Served as Faculty Adviser and Developer of the Inaugural Team and Issue-2014, 2015, 2016
  • Pearson, M. "Journey to Success Panel Presentation" La Verne Leo PR Club, Nov. 2015
  • Pearson, M. (2015). "Best Practices for Mentoring Student Interns Online" Peer reviewed conference submission, International Mentoring Conference, University of New Mexico, Albuquerque
  • Pearson, M. "Strategies for Success after Commencement" CBU PRSSA chapter, October, 2015
  • Pearson, M. "Building Effective Community Relations"Community Connect Workshop, The Grove Church, September, 2015
  • Pearson, M. Researching, Planning, Implementation and Evaluation for Success after Commencement" COMM Week, Cal State Fullerton, April, 2015
  • Pearson, M. "Researching, Planning, Implementation and Evaluation for Success after Commencement" University of La Verne, Leo PR Club, April, 2015
  • Pearson, M. "Seven Tips for Success after Commencement", Cal State San Bernardino, February, 2015
  • Pearson, M. “Build a Personal Brand” Riverside County fiscal and administrative managers, October, 2014
  • Pearson,M. “Social Media for Nonprofits” Community Connect at the Grove Church, Riverside, Ca. September, 2014
  • Pearson, M. and Hernandez, P. “Internship Program Year Two” Riverside Downtown Partnership, September, 2014
  • Pearson, M. “Nonprofit Use of Pinterest” United Way, Riverside, Ca. February, 2014
  • Pearson, M. “Online Mentoring” 7th Annual Mentoring Conference, University of New Mexico, Albuquerque, October, 2014
  • Pearson, M., "Mentoring Millennial Students", International Mentoring Conference, Albuquerque, New Mexico, October, 2013
  • Hernandez, P. and Pearson, M. "Social Media Practices", Downtown Riverside Foundation, October, 2013Ahumada, E. and Pearson, M. “Public Service, Personal Branding and Motivation,” Office of Aging, Riverside County, California December, 2013
  • Pearson, M. (2012). In J. Bucholz (Chair). Personal Branding, Paper presented at the American Scientific Association 67th annual meeting: Science, faith and the media: communicating beyond books.
  • Pearson, M. (2012) Presented at ACP Conference in Seattle, Wa., Internships and Mentoring
  • Pearson, M. (2011) Presented at ACP Conference in Hollywood, Ca. What do Employers Want?
  • Pearson, M. (2010) Presented at ACP Conference in Phoenix, Az.  Building an Effective Team of Student Journalists
  • Pearson, M. (2009) Presented at ACP Conference in San Diego, Ca. Tools to Make Student Journalism More Effective
  • Pearson, M. (2008) Presented at CMA Conference in New York, New York, Recruiting an Excellent Team
  • Pearson, M. (2007) Presented at ACP Conference in St. Louis, Mo., Easy, Breezy Journalism Lessons
  • Pearson, M. (2007) Presented at CBU Faculty Retreat, Social Media and Millineals
  • Pearson, M. (2006). Presented at College Media Conferences in New York, Recruiting, Training and Retaining a Publication Team
  • Walsworth Yearbook Camp
  • College Media Advisers Conference
  • Associated Collegiate Press Conferences
  • Presentations on Branding projects, Teaching Milineals and Blogging at California Baptist University Faculty Retreat
  • Published doctoral dissertation on Effective journalism education experiences.
  • Pursuit Magazine- A Student Produced Publication for CBU-Serverd as Faculty Adviser and Developer of the Inagural Team and Issue- 2010
  • Additional publications available upon request.

Church Membership / Activities

Centerpoint Church, Colton, CA

Community Service / Involvement

Womens Groups at Centerpoint Church
Social Media Practices
Personal Branding
Colton Joint Unified School District Superintendent's Community Cabinet
Hispanic Family Literacy Program- Colton
Creative Writing Courses 
Tutoring-Community Based Tutoring Firm
Girl Scouts of America Co-Leader Troop 960
Volunteer- Give Big Riverside Marketing Committee 2013-2014
Director PRSSA/PRSAIE Inland Empire 13-14
President Elect-PRSA Inland Empire 14-15
President PRSAIE Inland Empire 15-16
Immediate Past President and Assembly Delegate PRSAIE 2016-2017
RDP and CBU Online Internship Program 2013-2015. Won Capella award from PRSAIE for Community Involvement in 2014

Personal Quote / Scripture / Philosophy of Education


 I can do all things through Christ who strengthens me.

                                                              Philippians 4:13 (NKJV)